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Packages

What I offer

Web Copy

Your website represents you, and the words on it do too.

I’ll understand your brand voice, target audience, and strategy in a flash, and make it come to life on the (web) page.

  • Authentic, clear and engaging
  • Homepage, landing page, about us, services, product and more
  • SEO-driven

Personal Branding

Why invest in your personal branding?
✨ It will serve you forever, regardless of what job or industry you’re working in
✨ People want to work with people, think of the classic “airport test” * so many people talk about for interviews
✨ It help builds connections. Whether that be clients, future bosses, potential coaches, or even friends, your personal brand enables people to get to know you, and for those who connect with you (in the non-linkedin sense of the term), to reach out to you.

Freelance Journalism

Curiosity fuels me, journalism is my outlet for it.

I have a strong academic background, and experience in a wide variety of publications – including print, digital, video. I delve deep into research – in French, Mandarin, Spanish or English – and produce high-quality articles.

 

Content Marketing

Content is today’s currency. Let me add to your stash.

I create engaging content that targets the audience you need, and gains your customer’s trust.

Social Media

“Social media is now a non-negotiable.” 

But it’s not all about the images – it’s about the design, structure and words.

E-Mail Marketing

My favorite form of marketing, directly into your customer’s inbox.

Certified in e-mail marketing, I create targeted email copy, that gets you the opens and clicks you need.

 

User Experience

Is your app essential to your business model?

Let’s make sure the user experience is stellar. Authentic to your brand, clear for the user, and engaging for all.

To keep your customers coming back and using your app.

Financial Reports

If you’re listed, these are probably the most important statements you release each year.

With thorough academic experience, along with corporate experience in Media, Financial Services, Retail, and Real Estate – I’ve done my fair share of analyzing, reading, and writing Financial Reports.

I’ll bring together your business’ key elements in an engaging summary, that will keep your investors investing in you.

Internal Communications

A business that’s aligned focused on one purpose, is a more powerful one.

Let’s align all employees under the same strategy and goal, using compelling, clear speeches and emails.

With experience ranging from companies of three, to 200,000 – I know the importance of alignment, and have experience writing speeches for a range of seniors.

 

Great Reviews

culthread
culthread
Founder & CEO
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Capu isn’t just a copywriter – she’s a marketer, strategist, and innovator. She’ll understand your business with depth and passion, and translate it into the brand voice you need. Capu’s expertise in effective marketing strategies and copywriting shines through, as she balances engaging content with search engine optimisation. Her third-party perspective and understanding of the fashion industry is invaluable. I very much look forward to continuing working together!
Amaka Uchegbu
Amaka Uchegbu
CEO
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Capu was phenomenal. Fast, professional and passionate. She did a thorough job of understanding my business and really stepped into the shoes of my customers, even though she was not personally part of this demographic. I especially appreciated how she approached copywriting from a business minded perspective, and gave me advice on how to structure CTAs, subject lines and even word counts to optimise in line with my business goals. I couldn’t recommend Capu highly enough.
Sunny Fan
Sunny Fan
Co-Founder & CEO
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I'm always mind blown by the creative taglines and blog ideas that Capu works with. A true wordsmith, who can easily zoom out and see the bigger picture. I'm sure Capu will pepper in some ideas for your business too. She's super knowledgeable about everything marketing-related and website design. Highly, highly recommend!
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