3rd place at the Santander Marathon in 2018

I ran a marathon in 3 hrs 30, hiked to 5,284m, attended a 10-day silent vipassana meditation retreat.

I’ll admit it: I am a sports addict who takes great care for my mental and physical health.

This leads me into many reading “spirals” (just like YouTube, but from one blog post to the next) on both topics. As a keen consumer of this content, I know what keeps me on a web page or keeps me reading a blog post. I combine my passion for sports & wellbeing and writing to create the best copy for sports and wellbeing brands.

Wellness Portfolio Highlights

menstrual cycle copywriting

Understand Your Cycle

🩸Empowering women with the knowledge to love their menstrual cycle.🩸 A comprehensive guide to your menstrual cycle: - the science behind what's happening in your body - how it impacts your daily life - period product pros and cons - contraceptives, how they work and what the options are - other period and contraception topics

UK Health Radio Podcast about our Menstrual Cycle

I was invited on the UK Health Radio Podcast, Fertility Matters, to share my expertise on Period Poverty, our Menstrual Cycle, and founding women's networks.

Great Reviews

culthread
culthread
Founder & CEO
Read More
Capu isn’t just a copywriter – she’s a marketer, strategist, and innovator. She’ll understand your business with depth and passion, and translate it into the brand voice you need. Capu’s expertise in effective marketing strategies and copywriting shines through, as she balances engaging content with search engine optimisation. Her third-party perspective and understanding of the fashion industry is invaluable. I very much look forward to continuing working together!
Amaka Uchegbu
Amaka Uchegbu
CEO
Read More
Capu was phenomenal. Fast, professional and passionate. She did a thorough job of understanding my business and really stepped into the shoes of my customers, even though she was not personally part of this demographic. I especially appreciated how she approached copywriting from a business minded perspective, and gave me advice on how to structure CTAs, subject lines and even word counts to optimise in line with my business goals. I couldn’t recommend Capu highly enough.
Sunny Fan
Sunny Fan
Co-Founder & CEO
Read More
I'm always mind blown by the creative taglines and blog ideas that Capu works with. A true wordsmith, who can easily zoom out and see the bigger picture. I'm sure Capu will pepper in some ideas for your business too. She's super knowledgeable about everything marketing-related and website design. Highly, highly recommend!
Previous
Next